WEEKLY TIP: Make Sure it is Easy for People to Contact You

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Proper placement of calls-to-action on your website is critical to lead generation. Your website visitors want easy and they want options. Call-to-action buttons should have a strong design and contain enough white space around it to stand out. A “sticky” header and navigation with your contact information makes it easy for visitors to take action […]

WEEKLY TIP: Have a Clean, Professional Web Design

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[vc_row type=”in_container” scene_position=”center” text_color=”dark” text_align=”left”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ width=”2/3″][vc_column_text] How your website is laid out, what colors, fonts and images you may or may not use can mean the difference between reaching prospective students. Get rid of the clutter. Keep students on your site by not having competing calls to action or visual clutter. […]

WEEKLY TIP: Optimize Your Site for Local Search

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[vc_row type=”in_container” scene_position=”center” text_color=”dark” text_align=”left”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ width=”2/3″][vc_column_text]If you want local customers, either on mobile or desktop, to find you, you have to have a comprehensive search strategy. Your website should include information about the products and services you provide, your location, and other relevant keywords.[/vc_column_text][/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ width=”1/3″][image_with_animation image_url=”1862″ alignment=”center” […]