Education
Marketing
Services

Marketing That Makes the Dean’s List

At Celsius Marketing and Interactive, we don’t just run ads or chase clicks. We solve real problems for real schools. We help colleges and universities attract students, tell authentic brand stories, and hit enrollment goals without the guesswork

From creative campaigns to targeted media strategy, our award-winning team works across disciplines (just like your students) to build marketing that earns attention and drives results. Big challenges. Niche programs. Tight timelines. We’ve handled it all, and we’re ready to help you do more than just keep up.

DIGITAL MARKETING & ADVERTISING

Because Gen Z Isn’t Clicking That Banner Ad

Marketing to today’s students means more than having a few social posts and a vague awareness campaign. We map out a full digital strategy from first impression to enrollment and build campaigns that actually move students through your funnel.

Services include:

  • Paid search and display
  • YouTube pre-roll and OTT
  • Geo-targeted campaigns
  • Mobile-first planning
  • Conversion tracking and reporting

WEBSITE DESIGN & DEVELOPMENT

Your Website Shouldn’t Feel Like Registration Day

Clunky navigation. Outdated design. Broken links. Sound familiar? We build higher ed websites that are fast, clear, and designed for how prospective students actually browse. And we don’t just launch and disappear. We help you optimize with smart SEO, content strategy, and technical support.

What we offer:

  • UX design and information architecture
  • SEO and paid search integration
  • Custom CMS builds and training
  • Accessible, WCAG-compliant design
  • Landing page optimization

BRANDING & CREATIVE

Design That Speaks Fluent Admissions

From program-specific materials to full-campus campaigns, we design creative that connects emotionally and moves students to act. Whether it’s digital, print, or somewhere in between, we make sure your story looks and feels like you.

Creative services include:

  • Brand storytelling and visual identity
  • Campaign concepting and execution
  • Print design and digital assets
  • Viewbooks, brochures, and program sheets
  • Campaign launch materials

VIDEO PRODUCTION & MULTIMEDIA

Lights, Camera, Application Spike

Video works. But only when the story is worth watching. We help schools create video content that builds trust, shows personality, and makes students say, “I could see myself there.”

We produce:

  • Brand anthem videos
  • Program spotlights
  • Campus tours
  • Social content and reels
  • Testimonial videos

ENVIRONMENTAL BRANDING

Because Students Notice the Walls

Your brand shouldn’t stop at the website. We help bring it to life in the physical spaces where students, staff, and visitors connect with it daily, through murals, installations, donor walls, and bold visual design. Our environmental branding work goes beyond decoration—it’s strategic. The results?

  • Stronger brand perception
  • Boosted campus and employee engagement
  • Higher student retention
  • Increased enrollment

DATABASE & EMAIL MARKETING

From Inbox To Enrollment

Instead of shouting louder, we help you speak smarter. Through SEO, content strategy, lead nurturing, and email automation, we attract the right prospects and keep them engaged throughout the entire process.

Tactics include:

  • Blogging and editorial strategy
  • Email campaigns and automation
  • Social media integration
  • Lead magnets and content offers

SEO & CONTENT STRATEGY

Get Seen by the Right Students

We don’t just optimize for search engines—we optimize for student intent. Our higher education SEO and content strategies are built to attract the right prospects at the right time, guiding them from first search to final enrollment. Whether it’s undergraduate, graduate, or online programs, we create targeted blog content, high-converting landing pages, and keyword-driven site architecture that matches how prospective students actually search. The result?

  • Increased qualified traffic
  • Higher lead-to-application rates
  • Content that ranks, resonates, and recruits

SOCIAL MEDIA

Social Strategy That Doesn’t Sound Like a Boomer

Students are scrolling fast. Your content has about a second to matter. We help you build a smart, consistent social strategy that connects with both prospective students and internal audiences.

We help with:

  • Platform strategy and management
  • Organic and paid social campaigns
  • Content calendars and creative
  • Audience targeting and analytics

Time to Graduate from “Good Enough.”

Let’s talk about what’s working, what’s not, and what you want your next big win to be. We’ll bring the strategy, the ideas, and a team that knows higher ed inside and out.

Ready for a Different Degree of Thinking?