Heaping Plato

THE FATHER OF IDEALISM DESERVES AN IDEAL ENVIRONMENT. 

Heaping Plato Mediterranean Eats logo. "Serving Scholars"

NAMING, LOGO + RESTAURANT DESIGN

Restaurant design for ISU Dining's Heaping Plato, featuring the logo printed on the wall behind the cashier.
The "Heaping Plato" logo printed in a massive floor-to-ceiling wall graphic between windows in the restaurant.

We created the name, key messaging, and complete design for this Mediterranean-themed eatery that serves large portions. Our design incorporated classic Greek architecture and key messages on the walls featuring foodie puns and new takes on Greek philosophers’ sayings. 

The Heaping Plato logo printed behind the cashier.
Detail of a wall graphic at Heaping Plato, with typography declaring, "A lot on your plate? Grab one of ours."
3D letters over the Heaping Plato restaurant declaring, "Unleavened and heavenly."
Wall graphic designed for Heaping Plato, with typography declaring, "It should be called 'yummus.'"
Framed graphic posters of Greek philosophers sliced up by typography on the Heaping Plato wall.
Wall graphic designed for Heaping Plato, with typography declaring, "Come get fala-full."

HUMMUS DO YOU LIKE US NOW?

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