Sunstate Academy is a legacy client at Celsius Marketing | Interactive and the partnership has grown to include most of the services we offer including Digital Marketing, Website Creation & Management, Social Media Management, Media Buying, Creative Services, Email Marketing, and Multimedia Creation.
Sunstate Academy was established in 1988 in Fort Myers, Florida, and has been devoted to putting people to work with the practical training and real-world skills they need to gain employment in the Beauty & Wellness industry. They are a part of the Compass Rose Foundation, a nonprofit corporation serving the state of Florida for over 70 years. Sunstate offers their students an immersive experience in the world of beauty, and they encourage their students to live outside the box and to not take themselves seriously, a suggestion that Sunstate Academy proudly follows themselves.
Staying current and on top of the latest trends is a must in the Beauty and Wellness industry, and Sunstate Academy strives to be on the forefront. While the previous strategy continued to meet Sunstate’s overall goal of lead generation it needed fine tuning to continue to stay current and in touch with their audience. A creative strategy was implemented into digital areas of their marketing efforts to continue to increase brand awareness and lead generation.