You need a digital strategy built for higher education to recruit, engage, and retain students. We specialize in helping colleges and universities do exactly that. We know how student decision journeys work. We know what matters in admissions, what families care about, and what Gen Z expects. We turn those insights into actions that produce leads, applications, and outcomes.
You’ll get digital ads and campaigns built for higher education that hit prospects where they are, reduce waste, improve application conversions, and let you measure what matters.
Student decision-making is complex. You’re not selling a product — you’re helping someone choose their future. Higher ed marketing needs to address parents, students, and influencers. It also needs to support long enrollment cycles and multiple touchpoints. We build strategies around that complexity.
Most underperforming campaigns fail because they lack audience targeting, proper segmentation, or funnel alignment. We audit your current setup, find the gaps, and build smarter from the start. Results come from strategy, not more spend.
Yes. Strong SEO brings in high-intent traffic — especially for non-branded searches like “nursing programs near me” or “best animation degree.” We combine technical SEO with content strategy to help you rank where it counts.
We’ve helped schools increase qualified lead volume, reduce cost-per-inquiry, and improve yield. We’re happy to share specific case studies and metrics in a walkthrough.
We use a mix based on audience behavior and program goals. That includes Google Search, Display, YouTube pre-roll, Meta (Instagram/Facebook), Snapchat, TikTok, OTT/CTV, and geo-targeted placements. We test and scale what works.
Both. We can run your full digital strategy or support your internal team with creative, targeting, or media planning. We’re flexible — you get what you need, without extra overhead.
We stay current with regulations like GDPR, FERPA, and evolving platform policies. We build campaigns that rely on first-party data, and we make sure tracking is ethical, compliant, and future-proofed.
We set up UTM tagging, cross-channel tracking, CRM integration, and analytics dashboards. We focus on meaningful actions — inquiries, applications, and enrollments — not just clicks or impressions.
Timelines depend on scope, but we typically launch paid campaigns within 2–4 weeks of kickoff. That includes strategy, targeting, creative, and tracking setup.
Yes. We handle campaign concepting, copywriting, video scripting, ad creative, and landing pages. If your message doesn’t connect, the media doesn’t matter. We make sure both align.
Stop Guessing. Start Enrolling.
If your digital marketing isn’t delivering qualified leads and real enrollment growth, it’s time to fix it. We help higher ed teams get clear, measurable results with campaigns built on data, not guesswork.
Let’s talk about what’s working, what’s wasting your budget, and how we can help.