Continental Website Makeover
Our clients’ website is lookin’ good – check out the makeover we gave them! Continental School of Beauty, a beauty school with multiple locations throughout upstate New York, came to Celsius with a need for a look that portrayed “The Continental Experience”. We knew just what they were looking for! Take a minute to go check […]
Celsius Wins Big at 2016 EduAd Awards
WE’VE GOTTEN THE GOLD, SILVER AND BRONZE STAMP OF APPROVAL AT THE EduAd AWARDS! We take pride in what we do. From content to creative, we love helping our clients shine. And now, we have bronze, silver, and GOLD to prove it. We are excited to announce that our hard-working Celsius Marketing team has won […]
WEEKLY TIP: It’s Time to Get Personal!
Marketing success is heavily dependent on effective targeting and nothing could serve you better than personalized marketing. We live in a world of WIIFM (What’s In It For Me). Make sure to speak to your audience directly. For instance: Use their names in emails and text messages Use marketing automation tools to trigger lead nurturing […]
WEEKLY TIP: Make Sure it is Easy for People to Contact You
Proper placement of calls-to-action on your website is critical to lead generation. Your website visitors want easy and they want options. Call-to-action buttons should have a strong design and contain enough white space around it to stand out. A “sticky” header and navigation with your contact information makes it easy for visitors to take action […]
WEEKLY TIP: Have a Clean, Professional Web Design
How your website is laid out, what colors, fonts and images you may or may not use can mean the difference between reaching prospective students. Get rid of the clutter. Keep students on your site by not having competing calls to action or visual clutter. Create space between the content and images so your students […]
WEEKLY TIP: Have a Responsive Website
This isn’t new. In fact, you’ve heard us say it a thousand times before, but if you have a responsive website done yet, then you need to call us NOW! This is an important digital marketing tip for any business. But for local businesses, it can be even more essential. Customers who are looking for […]